All time lead generation target beaten in just one month

Response Tap

Leader in call intelligence technology.

Persona

Persona

In-house and agency marketers in the UK and US

Objectives

Objectives

Refocus content marketing activity for lead generation

 

Key highlights

Key highlights

Webinar planning, scripting and promotion achieved 342% over registration target

Outcomes

Outcomes

Highest lead generation performance in company history achieved after one month of appointment

 

Digital stack
LinkedIn Google Analytics Google AdwordsAutopilotZapier 
Lead Liason Unbounce Wordpress  Citrix Webinar

'Extension of the marketing team’ is an old agency cliché, but in Contentology’s case it’s entirely true – their editorial and digital expertise, combined with our own enjoyment of testing B2B boundaries has delivered outstanding results.

Nick Ashmore, Head of Marketing